Week 0 — Intake
You share channel stack, dormancy definition (or the lack of one), and a business constraint we must respect.
Tenantorbitbase exists so teams stop treating dormant customers as a leftover list. We train people to practice Reactivation Campaign Analytics with the same rigor they bring to acquisition — and with more respect for consent.
Our base is Bangkok. That matters: messaging habits across Thailand and Southeast Asia mix LINE, email, and SMS in ways generic playbooks ignore. We teach transferable method with local texture.
Studios over lectures. Learners leave each week with an artifact a manager can open. Critique circles are small on purpose so feedback stays specific to your cohort definitions, not abstract best practices.
You share channel stack, dormancy definition (or the lack of one), and a business constraint we must respect.
Taxonomy, journeys, and holdouts emerge in sequence. Community office hours catch blind spots early.
A limited live test lands. You present Reactivation Campaign Analytics in plain language, including what did not work.
Alumni stay in a moderated forum for experiment post-mortems and template swaps. It is quiet by design — no growth-hack noise, just practitioners comparing holdout math and channel quirks.
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